Latest News / Public Relations

How to secure a good internship


Internships can be a bit of a mixed bag. We’ve all heard horror tales of interns working long hours for no pay with little hope of a job offer at the end – but not all internships are like this. …

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How to brief a food photographer

briefing photographer

Investing in a stock of strong images is just that – an investment. Good photography is a key element of any marketing campaign, and by hiring professional snappers you’ll build up a resource that will bring benefits to your business …

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Maximising the PR benefit of national awareness days


A day doesn’t go by without it being designated ‘national something day’ – from badgers to British food – there is a day to honour everything. For example did you know that 28th January is Bubble Wrap Appreciation Day in …

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CIPR event: Making the most of PR Campaign Imagery


Managing Partner of Barefoot Media Jim Michell will be among the line-up of speakers at the next Chartered Institute of Public Relations (CIPR) West of England event.

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8 tips on how to host a successful press trip


For holiday and tourism businesses, hosting journalists is a great way of generating media coverage. Travel features and reviews are almost always written based on first-hand experiences, particularly in the higher quality publications, so inviting a journalist to visit your …

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Introduction to digital marketing for Padstow Area Tourism Association


I was asked to speak to the Padstow Area Tourism Association’s members to give a brief overview of digital marketing techniques for tourism and hospitality businesses. With a 20 minute slot we covered quite a bit of ground in the …

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TV chef branding earns Cornish agencies award nomination


Two Cornish marketing agencies are celebrating after receiving a Media Innovation Awards nomination. Redruth graphic design agency Liminal Design has been shortlisted with PR specialists Barefoot Media for their work on creating a new brand identity for Padstow chef Paul …

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Reflections on a year as an intern


Exactly 12 months ago I had just experienced my first day working at Barefoot Media, having finished two years studying public relations at university. I was still in the student mind set of late nights and meals consisting of 25p …

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10 tips to improve your covering letter and CV

An accurately written covering letter and CV could greatly increase your chances of getting a job. In particular, a job in the PR and journalism industry relies on accurate writing and attention to detail. When shortlisting applicants for interview, the …

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Public relations agency wins double gold at industry awards


Public relations agency Barefoot Media led the Cornish charge with a double win at a respected industry awards ceremony on Friday 21st October. The St. Wenn-based company scooped two gold awards at the Chartered Institute of Public Relations (CIPR) PRide …

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